Having your own social media accounts can help you establish better security when you shop online. Aside from having a firewall, sturdy anti-virus software, and secure login facilities on your favorite shopping sites, there are many things that you can use in the world of social media that can help you shop for the best items with the highest possible security level. Here are some of the techniques that you can try using your own social media accounts:
Social Mention Aggregations
Websites like Social Bakers and Social Mentions give you a good sounding of keywords. You type the name of the store that you plan to shop on and you will see a great deal of information that will help you determine if they have good service and products. Their reputation from people with publicly shared content in their Facebook and Twitter accounts will give you some form of impression. If you find common complaints and negative customer reviews, this might actually be a good warning system that will keep you from getting scammed.
Facebook Like Pages
Another good place to see if they interact well with their customers is by seeing how quickly they respond to the inquiries and/or complaints by customers in their official Facebook pages. The fan base will also give you an idea of how many people are like you who shop in that particular website and you will also glean better information of their promos or discounts at certain times of the year. Often, tracking Facebook pages of your targeted stores does not take too much work. All you need to do is have your own Facebook account and check their pages from time to time.
Official Twitter Accounts
Conversations are often better found in the context of microblogging websites such as Twitter. An online store’s official Twitter account can serve or double as a sales-generating pitch and a customer care avenue. More people on Twitter course their urgent questions to the online store through their smartphones.
Theme-Focused Pinterest Boards
A slowly emerging social media site for companies is Pinterest boards. For one, it will allow you to visualize the products better and also lead you to other relevant companies that provide the same types of products. Mastering this monitoring method takes more time compared to Facebook and Twitter, but it is also worth looking into.
In a business like an online shop, social media presence is already a very major requirement and having a good reliable customer relationship in social media will be useful for adding another layer of security as you make your purchases. Brick and mortar stores may have an excuse for not having their own official Facebook page, but online shops do not have that luxury because their operations are mostly done online. Take advantage of that fact and shop more safely.
